Survey answers on ActiveCampaign contacts
Tag ActiveCampaign contacts, add notes and track events from their survey answers through Zapier, so automations follow up on what each person said.
From an answer in Usertick to ActiveCampaign
Tags and events start automations in ActiveCampaign. A Zap tags the contact by their answer, adds a note with what they wrote, or tracks an event that an automation waits for.
The Zap starts in Usertick. It can run on every new answer, once the AI has read one, when one turns urgent or when its status changes, and a workflow can hand over only the answers its conditions pick.
Pick a survey in the trigger, and each question arrives as its own field, so the score and the comment land in the ActiveCampaign fields you choose. The answer's email, page, country, device and AI reading come with it.
- Plan
- Every plan in Usertick, 1 Zap on Free
- Connects through
- The Usertick app on Zapier
- Zapier plan
- Zapier's free plan runs this two-step Zap
- Starts when
- An answer arrives, the AI reads it, it turns urgent, its status changes or a workflow reaches its Zapier step
What the Zap can do in ActiveCampaign
Choose the action in Usertick, and Zapier opens with the trigger and the action already in place.
- 01Tag a contact
- 02Add a note to a contact
- 03Track an event
Zapier's page for ActiveCampaign listed 33 actions and searches on November 1, 2026. These fit survey answers best.
- Add/Remove Tag From Contact
- Add Contact Note
- Create Tracked Event
- Add Existing Contact to Automation
- Create or Update Contact
- Create Deal
- Add Note to Deal
- Create or Update Contact Task
- Subscribe or Unsubscribe Contact From List
- Find Contact
Three Zaps to build with ActiveCampaign
Each one starts on a Usertick trigger and uses an action from Zapier's page for ActiveCampaign.
Add promoters to an ActiveCampaign referral automation
A Usertick workflow holds back everyone but Promoters, and its Workflow Step runs Add Existing Contact to Automation with the Respondent email, so the automation you select asks that contact for a referral.
ActiveCampaign action: Add Existing Contact to Automation
Record a survey answer as an ActiveCampaign event
On New Response, Create Tracked Event records an event named for the survey, with Q1 as the event value and the Respondent email as the contact, so a goal or a lead score rule in ActiveCampaign can count it.
ActiveCampaign action: Create Tracked Event
Give a contact's owner an ActiveCampaign task
Response Analyzed can limit the Zap to complaints, Find Contact then returns the record for the Respondent email, and Create or Update Contact Task adds a dated call task with AI theme and the Response link in its note.
ActiveCampaign action: Create or Update Contact Task
Zapier's free plan runs a Zap with one action. A Zap with a search step or a filter has more steps and takes a paid Zapier plan.
What Usertick sends to Zapier
Every trigger carries these fields, ready to map into ActiveCampaign.
Attachments such as screenshots stay in Usertick, because a Zap can't open their links. The Response link opens the answer with its files in the inbox.
Connect ActiveCampaign in three steps
Settings opens Zapier with the trigger and the action already in place.
- 1
Pick the action in Usertick
Open Settings, then Integrations, select ActiveCampaign and choose what the Zap does there.
- 2
Sign in on Zapier
Sign in to Usertick from the Zap and choose the organization when you allow access.
- 3
Map the fields and turn it on
Pick the survey to watch, map the answer's fields to ActiveCampaign and turn the Zap on.
To send only some answers, add a Zapier step for ActiveCampaign to a workflow instead. The workflow's conditions decide which answers reach the Zap, and the workflow can be published once its Zap is on.
Read the setup guideFrequently asked questions
Create or Update Contact can write Q1 to a custom field you added in ActiveCampaign. Segments and automation conditions can then test that field, such as a score below a number your team chooses.
It needs Event Tracking turned on in ActiveCampaign, which provides the event key and account ID the action asks for. The event name has to match the one your automation waits for.
Zapier comes with every plan in Usertick, and Free runs 1 Zap. On Zapier, a two-step Zap like this one runs on the free plan.
No. The Zap signs in with your Usertick account, and you choose the organization when you allow access. API keys are for Usertick's REST API.
Yes. Response Analyzed filters by type and urgency, Urgent Feedback runs once for each answer that turns urgent, and a workflow's Zapier step hands over only the answers its conditions pick.
Pick the survey in the trigger. Each question then arrives as its own field, such as Q1 with the score, ready to map into ActiveCampaign.
A Zap that starts in ActiveCampaign can use Usertick's actions. Update Response sets an answer's status, type or urgency, Add Comment adds a note your team sees in the inbox, and Find Response looks up an answer by email or ID first.
No. Attachments stay in Usertick, because a Zap can't open their links. The Response link field opens the answer, with its files, in the inbox.
More integrations
Listen better, act faster, and build what truly matters.
Start free, see what your customers mean, and get each answer to the person who can act on it.
- 150 responses a month on Free
- Every channel and AI analysis
- No card needed