Usertick
Close integration

Survey answers as Close notes, tasks and leads

Add notes and tasks to Close leads from survey answers, or create a new lead when someone asks to talk, through a Zap that runs the moment they answer.

From an answer in Usertick to Close

Close keeps sales moving, and an answer can change the next call. A Zap adds the answer as a note on the lead, creates a task to follow up, or creates a lead for someone who asked about a plan.

The Zap starts in Usertick. It can run on every new answer, once the AI has read one, when one turns urgent or when its status changes, and a workflow can hand over only the answers its conditions pick.

Pick a survey in the trigger, and each question arrives as its own field, so the score and the comment land in the Close fields you choose. The answer's email, page, country, device and AI reading come with it.

Plan
Every plan in Usertick, 1 Zap on Free
Connects through
The Usertick app on Zapier
Zapier plan
Zapier's free plan runs this two-step Zap
Starts when
An answer arrives, the AI reads it, it turns urgent, its status changes or a workflow reaches its Zapier step

What the Zap can do in Close

Choose the action in Usertick, and Zapier opens with the trigger and the action already in place.

  1. 01Add a note to a lead
  2. 02Create a task
  3. 03Create a lead

Zapier's page for Close listed 68 actions and searches on November 1, 2026. These fit survey answers best.

  • Create Note
  • Create Custom Activity
  • Create Task
  • Create Call Task
  • Subscribe Contact to Workflow
  • Create Lead
  • Create Opportunity
  • Update Lead
  • Create Email
  • Find Lead
  • Find Contacts
See Close on Zapier

Three Zaps to build with Close

Each one starts on a Usertick trigger and uses an action from Zapier's page for Close.

  • Log an NPS answer as a Close Custom Activity

    New Response watches the NPS survey, Find Lead searches by Respondent email, and Create Custom Activity records the survey on that lead, with Q1 and Survey name in the activity's custom fields.

    Close action: Create Custom Activity

  • Queue a Close call task when an answer turns urgent

    Once an answer turns urgent, Urgent Feedback gives a rep a call task on the lead, with AI theme, the Answers and the Response link in the task text, so the call starts with what the customer wrote.

    Close action: Create Call Task

  • Enroll promoters in a Close Workflow

    Workflow Step receives the high NPS scores your Usertick workflow keeps, the Zap finds the contact by Respondent email, and Subscribe Contact to Workflow enrolls them in the Close Workflow that asks for a referral.

    Close action: Subscribe Contact to Workflow

Zapier's free plan runs a Zap with one action. A Zap with a search step or a filter has more steps and takes a paid Zapier plan.

What Usertick sends to Zapier

Every trigger carries these fields, ready to map into Close.

Survey nameThe survey the answer belongs to
AnswersEach question and its answer, and one field per question when you pick a survey, such as Q1 with the score
Response linkA link that opens the answer in the Usertick inbox
Respondent emailThe email Usertick has for the person who answered, when it has one
Page URL, Country, LanguageWhere the answer came from
Device type, Browser, Operating systemThe device the survey ran on
SourceWhether the answer came from the website, a link, an email or the API
VariantThe A/B variant the person saw
Status, Assignees, CommentsWhere the answer stands in the inbox
AI type, AI urgency, AI theme, AI category, AI sentimentThe AI reading, on every trigger after the AI has read the answer
Previous status, New status, Changed byWhat changed, on Response Status Changed

Attachments such as screenshots stay in Usertick, because a Zap can't open their links. The Response link opens the answer with its files in the inbox.

Connect Close in three steps

Settings opens Zapier with the trigger and the action already in place.

  1. 1

    Pick the action in Usertick

    Open Settings, then Integrations, select Close and choose what the Zap does there.

  2. 2

    Sign in on Zapier

    Sign in to Usertick from the Zap and choose the organization when you allow access.

  3. 3

    Map the fields and turn it on

    Pick the survey to watch, map the answer's fields to Close and turn the Zap on.

To send only some answers, add a Zapier step for Close to a workflow instead. The workflow's conditions decide which answers reach the Zap, and the workflow can be published once its Zap is on.

Read the setup guide

Frequently asked questions

In Close, a lead is a company with contacts inside it, and the Respondent email belongs to one of those contacts. A Find Lead step searches with that address and returns the lead's ID, which Create Note requires.

Yes, when the score is stored on the lead. Update Lead can write Q1 to a custom field you added in Close, and a Smart View can then filter leads on that field.

Zapier comes with every plan in Usertick, and Free runs 1 Zap. On Zapier, a two-step Zap like this one runs on the free plan.

No. The Zap signs in with your Usertick account, and you choose the organization when you allow access. API keys are for Usertick's REST API.

Yes. Response Analyzed filters by type and urgency, Urgent Feedback runs once for each answer that turns urgent, and a workflow's Zapier step hands over only the answers its conditions pick.

Pick the survey in the trigger. Each question then arrives as its own field, such as Q1 with the score, ready to map into Close.

A Zap that starts in Close can use Usertick's actions. Update Response sets an answer's status, type or urgency, Add Comment adds a note your team sees in the inbox, and Find Response looks up an answer by email or ID first.

No. Attachments stay in Usertick, because a Zap can't open their links. The Response link field opens the answer, with its files, in the inbox.

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Microsoft Dynamics 365 CRMOpen cases, add leads and update contacts in Dynamics 365 from responses.

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