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Product feedback survey template

Hear what users think of the product, sorted by the part they mean

Four questions behind a feedback button in your web app: which part of the product the feedback is about, how satisfied the user is with it, what happened and, when it helps, a screenshot. Use it as it is or change any question, and Usertick reads every written answer for you.

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What this product feedback survey tells you

A product feedback survey gives users one place to say what works and what doesn't, at the moment they notice it. This template asks four questions in about a minute: the area the feedback is about, a satisfaction score for that area, what happened compared with what the user expected, and an optional screenshot of the screen in question.

It is written for a side button in your web app: a tab on the edge of the screen that stays on every page, so users open it when something gets in their way. The same script runs in single-page apps, and the survey can also open as a popup after a trigger or sit inside a help or settings page.

Every written answer is read as it arrives and filed under a category from your list, such as ease of use or features and gaps, with a type, a sentiment and an urgency. Results shows the share of each area, and selecting one narrows the satisfaction score, the written answers and the screenshots to that area.

On your websiteAs a linkIn an emailAs a conversation
Questions
4
Time to answer
About a minute
Written for
A feedback button on every page of your web app
Plans
Every plan; Free allows 1 screenshot question per survey

See it on every channel

The same template on your website, behind a link, in an email and as a conversation.

On your website

Show it as a popup, a side button or inside the page, and choose the pages and the moment it opens: on page load, after a delay, on scroll or as someone is about to leave, on every plan. Event and behavior triggers work on 1 survey on Free and on every survey from Starter.

The 4 questions, one by one

What each question asks, why it is there, what it shows you and what to change.

Question 1 of 4 · Multiple choice

What is your feedback about?

Why ask it
Sorting starts with the user. One tap on the area tells you which team owns the feedback, and it frames the score that follows.
What you learn
A donut with the share and count of each area, with every typed Other answer listed, so you see whether bugs, speed or missing features take up most of the feedback this period.
Make it yours
Rename the options after your own product areas, such as billing, reports or the editor, and keep the list short enough to read at a glance.
Question 2 of 4 · Stars

How satisfied are you with this part of the product?

Why ask it
A score tied to the area gives each part of the product its own number. A user reporting a bug can still be happy with the rest, and the score shows how much the problem weighs.
What you learn
The average on the 1 to 5 scale, a bar per rating and the share who gave 4 or 5, compared with the period before. Select an area in the first question to see the score for that area alone.
Make it yours
Keep the words this part of the product in the label, so the score follows the area the user picked instead of the whole product.
Question 3 of 4 · Text · Optional

Tell us more. What happened, and what did you expect?

Why ask it
Asking what happened and what the user expected gets a bug report and a use case in the same answer, which is what an engineer or a designer needs to act on it.
What you learn
Usertick reads each answer as it arrives, gives it a category, a theme and a type such as bug, idea or complaint, and flags the urgent ones. Results lists the answers with their sentiment, filterable by theme, with up to 8 themes and their trends.
Make it yours
Call Usertick.identify() in your app with the user's ID, plan and email, so each answer is tied to an account your team can look up and write back to.
Question 4 of 4 · Screenshot · Optional

Add a screenshot if it helps (optional)

Why ask it
A screenshot shows the screen, the data and the error message that words leave out. The user captures the whole screen or picks one element, then marks it up with a pen, arrows, boxes and a tool that hides private areas.
What you learn
Results shows the screenshots as a gallery of files, and each one stays with its response in the inbox, beside the area, the score and the written answer.
Make it yours
Free allows 1 screenshot question per survey, so this template runs as it is on every plan; password and card fields are always blurred, and data-usertick-mask hides any other element you choose.

What the answers show

Results turns each question into numbers you can follow week by week.

How satisfied are you with this part of the product?

The average rating and the share who gave 4 or 5 stars, against the period before.

What is your feedback about?

The share of each answer with its count. Select an answer to narrow the whole page to those people and read what else they said.

Every written answer, read for you

Each answer arrives with its category, theme, type and urgency, so the urgent ones reach your team first.

Use this template in four steps

From the template to the first answers.

  1. 1

    Open the template

    Sign up free and pick Product feedback in the template gallery. It opens in a matching style, ready to change.

  2. 2

    Make the questions yours

    Reword any question, change the options, and add logic or more questions.

  3. 3

    Choose where it runs

    Show it on your website, send it by email, share its link and QR code, or switch it to a conversation.

  4. 4

    Publish and read the answers

    Answers arrive in Results and the inbox as people send them, each written one read and filed by Usertick.

Tips for this survey

Small choices that keep people answering and the answers useful.

  1. 01

    Keep the button on every page

    Set the show frequency to every visit, so the side button stays after a user's first answer. With the default, until answered, the tab disappears once a user has sent feedback.

  2. 02

    Name the button for what it does

    Label the side button with a short phrase such as Feedback or Report a problem, and pick the icon that matches, so users know what opens before they click.

  3. 03

    Route each area to its owner

    On every plan, a workflow posts bug reports to your engineering channel in Slack or Microsoft Teams, and from Starter it can also post pricing feedback to another channel and open a Jira issue with the screenshot attached, or a Linear issue.

  4. 04

    Track every report to the end

    Give each response an owner and a status in the inbox, and add a note with the fix, so anyone on your team can see what happened to a report.

Product feedbackSaaS surveysWebsite surveysBelonging and inclusion questions

More product feedback templates and questions

Templates like this one, and single questions from the library to add to it.

Templates

Browse all templates
ProductFeature requestCollect feature ideas together with the problem behind them and how people cope today. Link it from your help menu, your roadmap or your changelog.
ProductBeta feedbackGet structured feedback from early users on a feature before it launches to everyone. Send it after testers have used the beta for about a week.
ProductFeature adoption checkFind out whether users have found a new feature, what keeps the rest away and what would make it part of their routine. Show it in the app two weeks after the release.
ProductDeveloper experienceLearn how quickly developers get their first API call working and where your docs or SDKs slow them down. Send it a few days after someone creates their first API key.

Questions from the library

Browse the question library
  1. How much do you feel you belong on your team?Big scale · Belonging and inclusion
  2. How much do you agree about working here?Matrix · Belonging and inclusion
  3. Do you feel comfortable speaking up in meetings?Yes / No · Belonging and inclusion
  4. Did you get to try the feature you signed up for?Yes / No · Trial and conversion
  5. How many days into the trial did you see real value?Ruler · Trial and conversion
  6. How confident are you that this is the right tool for your team?Big scale · Trial and conversion

Frequently asked questions

On every page of your web app, as a side button on the left or right edge with an icon, a label or both. Leave it off pages where it gets in the way, such as checkout or the sign-up form, with page rules.

Yes. Free allows 1 screenshot question per survey, so all four questions run as they are.

Yes. Page, device and country rules work on every plan. From Starter, target by traits you pass with Usertick.identify(), such as plan or role, or show it to a share of traffic.

On every plan, connect Jira or Linear and add a workflow step that creates an issue for each response or one per AI theme. You can also post them to Slack or Microsoft Teams, or send them to a webhook.

Yes. The same script runs in web apps and single-page apps, and page rules are checked again after each in-app navigation.

Yes. Every template comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.

Yes. The template becomes your own survey, so reword any question, add or remove questions, and change the options and the logic. The gallery stays as it is.

Yes, from Starter. The template is written in US English. Add languages by hand or with AI translation, and each person sees the survey in their browser's language.

Listen better, act faster, and build what truly matters.

Start free, see what your customers mean, and get each answer to the person who can act on it.

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  • 150 responses a month on Free
  • Every channel and AI analysis
  • No card needed