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Notification preferences survey template

Send fewer notifications, and only the ones people want

Three tap-only questions for active users: whether you send too many, which notifications they find useful and where they want to get them. Add one open question and Usertick reads every written answer for you.

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What this notification survey tells you

A notification preferences survey asks active users whether your emails and alerts help them or bury them. This template is three questions and about 30 seconds, all taps: the volume, the notifications worth keeping and the place each user wants to get them. The answers tell you which notifications to keep on by default, which to fold into a summary and which to move to another channel.

It is written for email. Usertick sends it to a contact list, and the first question sits inside the message, so one tap on Too many opens the rest of the survey with that answer kept. Send it to active users once a year, now or scheduled up to 30 days ahead, or share the link at the bottom of your own notification emails.

Results shows the share for each answer against the period before, and selecting Too many narrows the page to those users, so you see which notifications they still value and where they want them. When you add an open question, Usertick reads each answer and files it under a theme with a type and a sentiment.

In an emailAs a linkOn your websiteAs a conversation
Questions
3
Time to answer
Under a minute
Written for
An email to active users, once a year
Plans
Every plan, the free plan included

See it on every channel

The same template on your website, behind a link, in an email and as a conversation.

In an email

Send it from Usertick to a contact list, with the first question inside the email. A tap on an answer opens the rest of the survey with that answer already kept. Usertick sends 50 emails a month on the free plan, or connect your own sender.

The 3 questions, one by one

What each question asks, why it is there, what it shows you and what to change.

Question 1 of 3 · Multiple choice

How many notifications do you get from us?

Why ask it
Volume is the first thing to fix: users who get too many start ignoring all of them, including the ones that matter. Three plain options make it a one-tap answer inside the email.
What you learn
A donut with the share and count of Too many, About right and Too few, and the shares over time. Select Too many to filter every other card to those users.
Make it yours
Keep it first, so a tap inside the email opens the survey with that answer already kept.
Question 2 of 3 · Multiple choice · Optional

Which ones are useful to you?

Why ask it
The notifications users would keep are the ones to protect when you cut the rest. Allowing several answers shows the full set each user relies on.
What you learn
Bars with the share and count of each notification. Compare the bars for users who said Too many with those who said About right to see which notifications survive a cut, and watch them over time after you change the defaults.
Make it yours
List the notifications your product actually sends, with the names from your settings page, and add an Other option for the rest.
Question 3 of 3 · Multiple choice

Where would you like to get them?

Why ask it
Some users want everything by email, others only inside the product or in a chat tool. The answer tells you which channels deserve their own settings.
What you learn
A donut with the share of each place, over time as stacked shares. Select Slack or Microsoft Teams to see which notifications those users find useful.
Make it yours
Allow several answers if your users mix channels, and remove any place your product can't deliver to yet.

What the answers show

Results turns each question into numbers you can follow week by week.

How many notifications do you get from us?

The share of each answer with its count. Select an answer to narrow the whole page to those people and read what else they said.

Which ones are useful to you?

The share of each answer with its count. Select an answer to narrow the whole page to those people and read what else they said.

Use this template in four steps

From the template to the first answers.

  1. 1

    Open the template

    Sign up free and pick Email and notification volume in the template gallery. It opens in a matching style, ready to change.

  2. 2

    Make the questions yours

    Reword any question, change the options, and add logic or more questions.

  3. 3

    Choose where it runs

    Show it on your website, send it by email, share its link and QR code, or switch it to a conversation.

  4. 4

    Publish and read the answers

    Answers arrive in Results and the inbox as people send them, each written one read and filed by Usertick.

Tips for this survey

Small choices that keep people answering and the answers useful.

  1. 01

    Send it to active users only

    Build the contact list from users who logged in during the last month and import it as a CSV, so the answers come from people who still receive the notifications.

  2. 02

    Add one open question

    The template is all taps. Add an optional text question that asks which notification they would turn off first, and Usertick reads each answer and gives it a theme.

  3. 03

    Change the defaults, then say so

    Turn off or bundle the notifications most users find noisy, and tell users in your next product update what changed because of their answers.

  4. 04

    Repeat it each year by hand

    Usertick doesn't resend a survey on a schedule. Send it again each year with Skip people who already received this survey turned off, and compare the share of Too many with the year before.

Churn surveysSaaS surveysEmail surveysNotifications and email questions

More retention templates and questions

Templates like this one, and single questions from the library to add to it.

Templates

Browse all templates
RetentionLow engagementAsk users who have stopped coming back why, with a follow-up question for each reason, so you can win back the ones you can. Send it to users who haven't been active for 30 days.
RetentionCustomer health checkSpot customers who might leave before they do: how often they use you, how well you solve their main problem, whether they are looking at alternatives and how sure they are to stay. Send it to active accounts every six months.
ProductProduct feedbackGive users one place to share what they think of the product, sorted by area so it reaches the right team. Run it as an always-on feedback button inside your app.
OnboardingOnboarding feedbackLearn how the first steps in your product felt, what new users came to do and where they got stuck. Trigger it when someone finishes setup or on their third day.

Questions from the library

Browse the question library
  1. How many notification emails do you get from us in a week?Multiple choice · Notifications and email
  2. Which notifications do you actually read?Multiple choice · Notifications and email
  3. Would you rather get updatesThis or that · Notifications and email
  4. Did you get to try the feature you signed up for?Yes / No · Trial and conversion
  5. How many days into the trial did you see real value?Ruler · Trial and conversion
  6. How confident are you that this is the right tool for your team?Big scale · Trial and conversion

Frequently asked questions

Once a year, or after you add a new kind of notification. Send each round by hand, since Usertick has no recurring sends.

Active users who receive your notifications today. Leave out new signups, who haven't had enough notifications to judge, and users who turned them all off.

Yes. The first question sits inside the email, and a tap opens the rest of the survey with that answer kept. The answers are stored when the survey is sent.

50 a month on Free, 500 on Starter, 2,500 on Pro and 10,000 on Business. Connect your own sender to send without that allowance.

Select Too many in Results and look at which notifications those users still find useful. Keep those on by default, fold the rest into a summary or turn them off, and ask again next year.

Yes. Every template comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.

Yes. The template becomes your own survey, so reword any question, add or remove questions, and change the options and the logic. The gallery stays as it is.

Yes, from Starter. The template is written in US English. Add languages by hand or with AI translation, and each person sees the survey in their browser's language.

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