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Back in stock survey template

Learn if restock alerts still sell, and how long shoppers will wait

Three quick questions for a few days after a back-in-stock alert: whether the shopper still wanted the item, whether they bought it and how long they would wait for an item they really want. Send it by email or share the link, and add an open question when you want written answers, which Usertick reads for you.

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What this back in stock survey tells you

A back in stock survey asks shoppers who signed up for a restock alert what happened when the alert arrived. This template keeps it to three questions and about 20 seconds: a yes or no on whether they still wanted the item, a yes or no on whether they bought it, and how long they would wait for an item they really want.

It is written for an email a few days after your store's back-in-stock alert, to the shoppers who received it. Usertick sends it to a contact list you import from your alert list, now or on a date up to 30 days ahead, and the first question can be answered inside the email. The link also fits the footer of the alert email itself or a follow-up your store sends.

Results shows the share who still wanted the item, the share who bought it and the share of each waiting time, each compared with the period before, and selecting No on question 1 shows how long those shoppers say they would wait. Add an optional open question and Usertick reads every written answer, filing it under a category such as stock and availability.

In an emailAs a linkOn your websiteAs a conversation
Questions
3
Time to answer
Under a minute
Written for
An email a few days after a back-in-stock alert
Plans
Every plan, the free plan included

See it on every channel

The same template on your website, behind a link, in an email and as a conversation.

In an email

Send it from Usertick to a contact list, with the first question inside the email. A tap on an answer opens the rest of the survey with that answer already kept. Usertick sends 50 emails a month on the free plan, or connect your own sender.

The 3 questions, one by one

What each question asks, why it is there, what it shows you and what to change.

Question 1 of 3 · Yes / No

When we told you the item was back, did you still want it?

Why ask it
A restock alert only works if the shopper still wants the item when it arrives. A yes or no tells you how often interest outlasts the wait.
What you learn
Results shows the share that said yes against the period before. Select No to see how long those shoppers say they would wait, which tells you how much sooner the stock was needed.
Make it yours
Add a skip so a No goes straight to question 3, since shoppers who no longer wanted the item have nothing to say about buying it.
Question 2 of 3 · Yes / No

Did you buy it?

Why ask it
Wanting an item and buying it are different steps. The size may have sold out again, the price may have changed or the shopper may have bought elsewhere, and the share who bought says whether alerts earn their place.
What you learn
Results shows the share that said yes against the period before. Select Yes on question 1 to see how many of the shoppers who still wanted the item went on to buy it.
Make it yours
If many shoppers say No here after a Yes to question 1, add an optional open question that asks what stopped them.
Question 3 of 3 · Multiple choice

How long would you wait for an item you really want?

Why ask it
How long shoppers will wait sets the deadline for your restock. Four options, from a few days to more than a month, give buyers and suppliers a target in plain terms.
What you learn
A donut shows the share and count of each waiting time, and over time as stacked shares, so you can see whether patience changes with the season.
Make it yours
Ask it of every shopper, including those who no longer wanted the item, since their answer shows how late the restock came.

What the answers show

Results turns each question into numbers you can follow week by week.

How long would you wait for an item you really want?

The share of each answer with its count. Select an answer to narrow the whole page to those people and read what else they said.

Use this template in four steps

From the template to the first answers.

  1. 1

    Open the template

    Sign up free and pick Back in stock in the template gallery. It opens in a matching style, ready to change.

  2. 2

    Make the questions yours

    Reword any question, change the options, and add logic or more questions.

  3. 3

    Choose where it runs

    Show it on your website, send it by email, share its link and QR code, or switch it to a conversation.

  4. 4

    Publish and read the answers

    Answers arrive in Results and the inbox as people send them, each written one read and filed by Usertick.

Tips for this survey

Small choices that keep people answering and the answers useful.

  1. 01

    Send it a few days after the alert

    Give shoppers time to see the alert and decide. Import the list of shoppers who received the alert as a CSV and schedule the send from Usertick.

  2. 02

    Group alerts by product type

    Waiting times differ between a winter coat and a phone case. Run one copy per category so each waiting chart describes one kind of product.

  3. 03

    Use the wait as a restock target

    Share the waiting chart with whoever orders stock. If most shoppers pick Up to two weeks, a restock that takes a month misses them.

  4. 04

    Add one open question

    The template has no written question. Add an optional one, such as what stopped you from buying, and Usertick reads each answer as it arrives.

Churn surveysE-commerce surveysEmail surveysStock and back orders questions

More retention templates and questions

Templates like this one, and single questions from the library to add to it.

Templates

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RetentionSubscription boxLearn how subscribers rated this month's box and what to change in the next one before they cancel. Send it three days after the box arrives.
RetentionExit intentAsk visitors why they're leaving, and find what stops them from signing up or buying. Show it on exit intent, on your key pages only and to first-time visitors.
RetentionWeekly customer pulseA light weekly check on how customers feel about your product and how confident they are using it. Show it in the app once a week to active users.
RetentionQuarterly check-inA short quarterly check on how the relationship is going, the value customers get and what to focus on next. Send it by email at the start of each quarter.

Questions from the library

Browse the question library
  1. Was the item you came for in stock?Yes / No · Stock and back orders
  2. What did you do when the item was sold out?Multiple choice · Stock and back orders
  3. What should we show when something is sold out?Multiple choice · Stock and back orders
  4. Why did you return the item?Multiple choice · Returns and refunds
  5. How easy was the return?Customer effort · Returns and refunds
  6. How many days did the refund take?Ruler · Returns and refunds

Frequently asked questions

A few days after the restock alert, once shoppers have had time to see it and decide. Send it to the shoppers who received the alert, from a list you import.

No. Usertick doesn't watch your store's alerts. Import the list of shoppers who got the alert and send or schedule the survey from Usertick, or add its link to a follow-up email your store sends.

Shoppers owe you nothing after an alert, so the survey asks only what you need and takes about 20 seconds. Add an optional open question if you want reasons.

Yes. The first question sits inside the email as Yes and No buttons, and a tap opens the rest of the survey with that answer kept. The response is stored when the shopper submits.

Compare how long they say they would wait with how long your restock took. Restock sooner where you can, and reconsider alerts for items that come back long after interest fades.

Yes. Every template comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.

Yes. The template becomes your own survey, so reword any question, add or remove questions, and change the options and the logic. The gallery stays as it is.

Yes, from Starter. The template is written in US English. Add languages by hand or with AI translation, and each person sees the survey in their browser's language.

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