Usertick
Articles and reading survey questions

Article questions that show which stories readers finish and trust

Ask readers whether a story was useful, how far they read and what was missing, right at the end of the piece. Each question below comes with when to ask it and what the answer tells you.

What article feedback survey questions tell you

Article feedback survey questions ask readers about the story they just read: whether it was useful, how far they got, how much they trusted it and what they still wanted to know. Page views show which stories were opened. These answers show which ones were worth the reader's time, and which ones left a question you could have answered.

Ask at the end of the article, inside the page below the last paragraph or in a popup once the reader has scrolled most of the way down. Pick two or three questions per story, and keep the questions on habits and sources for a survey of your regular readers.

Each written answer is filed under a category from your own list, with a type, a sentiment and an urgency. On every plan, a workflow can post reported mistakes to the corrections desk in Slack or Microsoft Teams, while topic requests wait in the inbox for the planning meeting.

Yes / NoMultiple choiceTextStarsBig scale
Questions
13
Best asked
At the end of the article, after the last paragraph
Industry
Media
Where to find them
From library in the Usertick survey editor, on every plan

The 13 articles and reading questions, with when to ask each

Grouped by what they tell you. Use them as they are or change the wording.

Whether the article worked

Quick verdicts that cost a tap or two, so they suit every story page.

  1. 01Yes / No

    Was this article useful?

    A yes or no that costs the reader one tap, so it suits every article page. Results shows the share who said yes; compare it across sections to see where stories fall short of what readers came for.

  2. 02Stars

    How would you rate this article?

    A five star rating for the piece. Results shows the average and the share who rated it four or higher; target the survey to one section's pages to give each desk its own score.

  3. 12Emoji

    How did this piece make you feel?

    How the piece left the reader, on a row of faces. Results shows the share for each face; it suits features and personal essays, where a usefulness score misses the point.

  4. 09Slider

    How much of the article did you read?

    How much of the piece the reader got through, from 0 to 100 percent. Results shows the median and the middle half. Ask it on exit intent as well, or you only hear from readers who finished.

Trust and mistakes

Ask these when accuracy matters most, so doubts and errors reach the desk while the story is still live.

  1. 05Big scale

    How trustworthy did this feel?

    Trust on a scale of one to ten. Results shows the average and a column per step; read the low columns together with the missing question to find whether sources or tone caused the doubt.

  2. 04Text

    What was missing from the article?

    Ask it after the rating, so readers who scored low explain what they wanted. Each answer arrives with a sentiment and a theme, and a gap that keeps coming up is the follow-up story to write.

  3. 13Screenshot

    Capture the part of the article with a mistake

    Lets a reader capture the passage with an error, so the corrections desk sees exactly what they mean. Results shows a gallery of the captures. Screenshot questions are on every plan, 1 per survey on Free.

What readers want more of

Use these before you change story length, style or the topics you cover.

  1. 06Multiple choice

    What would improve our articles?

    Readers can pick several changes, from more depth to fewer ads. Results shows a bar for each option, so you can see whether the complaint is about the writing or about the page around it.

  2. 07This or that

    What kind of article do you prefer?

    Two quick choices, between short and long reads and between explanation and just the facts. Results shows a split bar per pair, useful when you set the standard length for a section.

  3. 08Yes / No

    Would you read more from this author?

    Ask it on pieces by a named writer. The share who said yes shows which bylines bring readers back, which is worth knowing before you plan a column or an author newsletter.

  4. 11Text

    Which topic should we cover next?

    An open question for story ideas. Each answer gets a theme, so filter by theme before the planning meeting and you see which topics readers ask for again and again.

Who is reading and how they arrived

Two facts about the reader that let you filter every other answer by source and by habit.

  1. 03Multiple choice

    What brought you here?

    Where the reader came from, in one tap. Results shows the share of each source; choose Search or Social media to see whether readers from outside rate the article lower.

  2. 10Dropdown

    How often do you read us?

    Separates first-time visitors from daily readers. Select Daily in Results to filter the whole page to your regulars and compare their ratings with what newcomers said.

Tips for asking about articles and reading

Small choices that get honest, useful answers.

  1. 01

    Ask at the end of the story

    Place the survey below the last paragraph or trigger it on scroll. Asked on page load, the questions reach readers before they have read anything.

  2. 02

    Keep it to two or three questions

    A rating, one fact such as how far they read, and an open question. Readers came for the news and leave a long survey half done.

  3. 03

    Route mistakes to the desk

    Give every reported error an owner in the inbox the same day, and post them to the corrections channel with a workflow.

  4. 04

    Run one survey per section

    Target each survey to one section's pages, so politics, culture and sport each get their own scores to compare.

Add these questions to a survey

From the library to the first answers.

  1. 1

    Open the library

    In the Usertick survey editor, choose From library, filter by industry and topic, and add several questions at once.

  2. 2

    Or paste your own list

    Paste questions reads up to 10 questions from any text on Free, 100 on Starter and 200 on Pro and above, keeps your wording and picks an answer type for each.

  3. 3

    Choose where it runs

    Show the survey on your website, send it by email, share its link and QR code, or switch it to a conversation.

  4. 4

    Read the answers

    Results counts every score and choice, and Usertick reads each written answer and files it by topic, on every plan.

Templates and more questions about articles and reading

Full surveys that ask about the same things, and neighboring topics in the library.

CSATPodcast feedbackLearn how listeners rated an episode, how far they got and which guests or topics to book next. Link it in the show notes.
RetentionNewsletter feedbackLearn what subscribers read, how often they want to hear from you and what would make them unsubscribe. Link it from the footer of your newsletter.
ResearchComment sectionLearn whether readers use your comments and how they rate the tone of discussion. Show it below articles with active comments.
CSATVideo episodeLearn how viewers rated an episode, how much they watched and whether the length worked. Show it when the video ends.

Frequently asked questions

At the end of the article, inside the page or in a popup that opens on scroll. Target it to article pages only, so the homepage and section fronts stay clear.

Two or three on every story, such as the usefulness question, the rating and an open question. Save the longer set for a separate survey of your regular readers.

Yes. Add the open question about what was missing, or the screenshot question (1 per survey on Free), and each report arrives in the inbox where you can give it an owner.

Yes. Target a survey to one section's pages, or share each story with its own tagged link. A tag on the link is kept with each answer for workflows, Google Sheets and the API.

Yes. The question library comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.

Yes. Once a question is in your survey, reword it, change its options or its answer type, and add logic to skip it for some answers.

Yes. The library is translated into Usertick's built-in languages, and in any other language it shows in English for you to translate.

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