Episode questions that show what keeps people listening
Ask your audience how the episode rated, how much of it they heard and what to make next. Each question below comes with when to ask it and what the answer tells you.
What podcast and video survey questions tell you
Podcast and video survey questions ask your audience about the episode they just finished: how it rated, how much of it they heard, where they were and what to make next. Download and view counts tell you how many people pressed play. These answers tell you whether the episode held them and what would bring them back for the next one.
Ask right after an episode, with the survey link in the show notes or the video description, a short mention at the end of the episode, or a QR code on screen. Pick three to five questions for an episode survey, and run the questions on length, format and platform once a season for your regular audience.
Each written answer is read as it arrives and gets a theme and a sentiment, so guest ideas and complaints about the sound fall into separate themes. Give each response an owner in the inbox, and send answers to your production channel in Slack or Microsoft Teams with a workflow.
- Questions
- 13
- Best asked
- Right after the episode ends
- Industry
- Media
- Where to find them
- From library in the Usertick survey editor, on every plan
The 13 video and podcasts questions, with when to ask each
Grouped by what they tell you. Use them as they are or change the wording.
How the episode landed
Scores for a single episode, so you can follow them episode by episode and spot the ones worth promoting again.
- 01Stars
How would you rate this episode?
A five star rating for the episode. Put it first so a listener who stops after one answer still leaves a score; Results shows the average and the share who gave four stars or more.
- 09Big scale
How much did you learn from this episode?
Suits explainers and interview shows, where the point is to leave people knowing more. Results shows the average and a column per step from one to ten.
- 12Emoji
How did this episode feel?
How the episode felt, on a row of faces. Results shows the share for each face; it catches a tone problem, such as a heated interview, that a star rating may hide.
- 10Yes / No
Would you recommend this episode?
A plain yes or no on recommending the episode. Results shows the share who said yes; compare it across episodes to find the ones worth promoting again.
How and where people listen
Habits that shape length and format, best asked of regular listeners once a season.
- 04Multiple choice
Where did you listen or watch?
Where the episode was heard or watched, from the commute to the chores. Results shows the share of each; a commuting audience points to shorter episodes and audio that works without the picture.
- 11Dropdown
Which platform do you use?
Where people listen or watch. Select one platform in Results to filter the whole page to its audience; a tag on each platform's link records the same thing without asking.
- 02Slider
How much of it did you watch or listen to?
How much of the episode the person got through, from 0 to 100 percent. Results shows the median and the middle half, a useful check next to the play counts your platforms report.
- 03Ruler
How many minutes is the ideal episode?
The ideal length in minutes, on a ruler up to two hours. Use the median before you change your running time, and ask regular listeners, since a first-timer has no habit yet.
What to change
Ask these when ratings dip, so you know whether the content or the production is the problem.
- 08Multiple choice
What would you change?
Listeners can pick several things to change, with Nothing for those who are happy. Results shows a bar per option; if Ads leads, read it together with the platform question.
- 06Yes / No
Did the audio or video quality get in the way?
A yes here flags a production problem. Select Yes in Results to read what those listeners said in the open questions, and check whether the trouble sits with one platform.
What to make next
Use these before you plan a season, book guests or add a new format.
- 05This or that
What kind of episode do you prefer?
Two choices in one question: interviews or solo episodes, weekly or daily. Results shows a split bar per pair, worth checking before you change the format or the schedule.
- 13Ranking
Rank the three formats you enjoy most
Asks for the three formats people enjoy most. Results shows the average place of each format, which helps when you decide whether to add live streams or a daily news show.
- 07Text
Which guest or topic should we book next?
An open question for bookings. Each answer gets a theme, so filter by theme to see which subjects and names come up most before you plan the next season.
Tips for asking about video and podcasts
Small choices that get honest, useful answers.
- 01
Put the link in the show notes
Add the survey link to every episode description and mention it at the end. A QR code on screen works for video.
- 02
Tag the link by platform
Give each platform its own link with a tag. The tag is kept with each answer, so you can compare audiences without an extra question.
- 03
Ask once the episode ends
Keep the episode survey to three or four questions, asked after the last segment, while the episode is fresh.
- 04
Save format questions for regulars
Ask about length, format and favorite formats once a season, and keep the episode survey to the rating and one open question.
Add these questions to a survey
From the library to the first answers.
- 1
Open the library
In the Usertick survey editor, choose From library, filter by industry and topic, and add several questions at once.
- 2
Or paste your own list
Paste questions reads up to 10 questions from any text on Free, 100 on Starter and 200 on Pro and above, keeps your wording and picks an answer type for each.
- 3
Choose where it runs
Show the survey on your website, send it by email, share its link and QR code, or switch it to a conversation.
- 4
Read the answers
Results counts every score and choice, and Usertick reads each written answer and files it by topic, on every plan.
Templates and more questions about video and podcasts
Full surveys that ask about the same things, and neighboring topics in the library.
Templates
Browse all templatesFrequently asked questions
Put the survey link in the show notes or video description, mention it at the end of the episode, or show a QR code. The survey opens on a hosted page on any phone or computer.
Three to five for one episode: the rating, how much they heard and an open question about the next guest. A longer survey on format and length suits your regular audience once a season.
Yes. Give each platform its own link with a tag, and the tag is kept with each answer for workflows, Google Sheets and the API. The platform question asks the same thing directly.
Yes. Run the survey on the episode page as a popup, a side button or inside the page, and trigger it after a delay or time on site so it opens once people have watched for a while.
Yes. The question library comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.
Yes. Once a question is in your survey, reword it, change its options or its answer type, and add logic to skip it for some answers.
Yes. The library is translated into Usertick's built-in languages, and in any other language it shows in English for you to translate.
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