Event feedback that shows what to keep for the next one
Ask attendees how the event went, from registering to the last session and the people they met. Each question below comes with when to ask it and what the answer tells you.
What event feedback survey questions tell you
Event feedback survey questions ask attendees what the day was worth to them: whether the content was useful, how the speaker landed, how the length felt and whether they would come back. The people who loved it and the people who left at lunch rarely tell you why unless you ask, and the next agenda depends on both.
Ask while the event is still fresh, the evening it ends or the next morning. Show a QR code on the screen during the closing talk, put the link in your thank you email, or let Usertick send the survey to your attendee list. Pick five or six questions: the recommendation score, one or two ratings, the length and one open question.
Each written answer is read as it arrives and given a category, a theme, a type such as idea or complaint, and a sentiment, so topic requests and complaints about the room sort themselves. Give the follow up requests an owner in the inbox, and post them to Slack or Microsoft Teams for your team.
- Questions
- 14
- Best asked
- The evening the event ends or the next morning
- Industry
- Events
- Where to find them
- From library in the Usertick survey editor, on every plan
The 14 events questions, with when to ask each
Grouped by what they tell you. Use them as they are or change the wording.
The scores to track
Start with the numbers you will compare from one event to the next, so a change in the program shows up as a change in the score.
- 01NPS
How likely are you to recommend this event to a colleague?
The recommendation score for the event. Put it first and compare it from one event to the next; select the detractors in Results to read everything else they said.
- 02Stars
How would you rate the event overall?
One star rating for the whole event. Results shows the average and the share who gave it four or five stars, a simple number to report to your sponsors and your own team.
- 09Yes / No
Would you attend another one of our events?
A plain yes or no on coming back. Results shows the share who said yes; select No to read what those attendees said about the content, the length and the chance to meet people.
The content and the speaker
These show which parts of the program earned the time, and what attendees would have traded for something more useful.
- 03Stars
How useful was the content?
Rates whether the program was worth the time in the room. A low score here next to a high overall rating can mean people came for the networking and the venue more than the talks.
- 04Stars
How would you rate the speaker?
Use it when one speaker carried most of the program, such as a keynote or a single trainer. For an event with many speakers, ask about each session with a QR code on each room's screen.
- 05Multiple choice
How did the length feel?
A quick check on the agenda's length. Select Too long in Results to see how those attendees rated the content and what they would change.
- 06Text
What is the one thing you are taking away?
Asks attendees to name the single idea they will use. The answers show what stuck from the program, which may be a different part of the agenda than the one you put first.
- 07Text
What would have made this more useful?
The open question for improvements. Each answer arrives with a theme and a sentiment, so you can filter by theme and read every comment about the room, the timing or the content together.
The format and the logistics
Ask how attendees want to take part and what got in the way, from registering to meeting people, so you can fix the parts around the content.
- 10Multiple choice
Which format do you prefer?
Asks which format attendees would choose next time. Results shows each share on a donut, a useful check before you add an online stream or drop one.
- 11Yes / No
Did everything work on your end?
Catches problems with the stream, the sound or the event platform. Ask it after an online or hybrid event, and select No to see how those attendees rated the rest.
- 12Customer effort
How easy was it to register?
A customer effort score for registration, on a seven point scale. Results shows the average and the share who found it easy; a low share can point to the form or the payment step.
- 13Stars
How would you rate the chance to meet other people?
Rates how well the event helped people meet. Read it next to the content rating: a high content score with a low score here suggests longer breaks or a reception next time.
What comes next
Close with the topic attendees want next time and a way to reach the ones who asked for a follow up.
- 08Text
What topic should we cover next time?
Collects topics for the next event in the attendees' own words. Read these before you plan the next agenda, and compare them with the takeaways to see which subjects people want more of.
- 14Contact
Leave your details if you would like a follow up.
Collects a name and email from attendees who want someone to get in touch. Results shows them in a table; give each one an owner in the inbox.
Tips for asking about events
Small choices that get honest, useful answers.
- 01
Ask before people go home
Show a QR code during the closing session or send the survey that evening. A day later, the afternoon sessions have already blurred together.
- 02
Keep it short for a busy crowd
Pick five or six questions that fit on a phone screen in a couple of minutes, and leave the rest for a separate survey to your most engaged attendees.
- 03
Ask about each session where it happens
For a program with many speakers, put a QR code on each room's screen with a tag for the session on its link, so every answer arrives marked with its talk.
- 04
Answer the follow up requests
Attendees who leave their details expect a reply. Give each request an owner in the inbox and close it once someone has been in touch.
Add these questions to a survey
From the library to the first answers.
- 1
Open the library
In the Usertick survey editor, choose From library, filter by industry and topic, and add several questions at once.
- 2
Or paste your own list
Paste questions reads up to 10 questions from any text on Free, 100 on Starter and 200 on Pro and above, keeps your wording and picks an answer type for each.
- 3
Choose where it runs
Show the survey on your website, send it by email, share its link and QR code, or switch it to a conversation.
- 4
Read the answers
Results counts every score and choice, and Usertick reads each written answer and files it by topic, on every plan.
Templates and more questions about events
Full surveys that ask about the same things, and neighboring topics in the library.
Templates
Browse all templatesFrequently asked questions
The evening the event ends or the next morning. Usertick sends to your attendee list right away or on a date you schedule up to 30 days ahead, and a QR code on the screen reaches people before they leave.
Five or six for most events. Start with the recommendation score and the overall rating, add the length and one rating on the content, and end with an open question.
Yes. Add a tag for the session or the room to each link or QR code, and the tag is kept with each answer for workflows, Google Sheets and the API.
Share the survey link in the stream chat and on the closing slide, or send the survey by email to everyone who registered. Add the question about whether everything worked on their end.
Yes. The question library comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.
Yes. Once a question is in your survey, reword it, change its options or its answer type, and add logic to skip it for some answers.
Yes. The library is translated into Usertick's built-in languages, and in any other language it shows in English for you to translate.
Listen better, act faster, and build what truly matters.
Start free, see what your customers mean, and get each answer to the person who can act on it.
- 150 responses a month on Free
- Every channel and AI analysis
- No card needed