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Greener travel survey questions

Greener travel questions that show which choices travelers will make when they book

Ask travelers how a trip's footprint shapes what they book, what they would pay and what they would give up. Each question below comes with when to ask it and what the answer tells you.

What sustainable travel survey questions tell you

Sustainable travel survey questions ask travelers how much a trip's footprint affects what they book, whether they offset, what would move them from a short flight to a train and how much they trust the carbon figures they see. Questions about price, hours and trade-offs show which greener choices travelers will make in practice, where a general question about caring for the planet tells you little.

Ask after the trip by email or link, or on your booking site's greener options page with a popup after a scroll. Pick four to six questions, and keep the consent question last for travelers who want to hear from you about your footprint.

Written answers get a theme and a sentiment, so the barriers travelers name, from price to train times, add up over the year. Each card in Results compares with the period before, which shows whether a new greener option changes what people say.

Multiple choiceYes / NoTextBig scaleSlider
Questions
14
Best asked
After the trip, or while browsing options
Industry
Travel
Where to find them
From library in the Usertick survey editor, on every plan

The 14 greener travel questions, with when to ask each

Grouped by what they tell you. Use them as they are or change the wording.

How much the footprint matters

The weight travelers give it, their trust in carbon figures and how clearly you show greener options set the baseline.

  1. 01Big scale

    How much does a trip's footprint affect what you book?

    How much the footprint affects booking, from 1 to 10. Results shows the average and a column per step; select the top steps to see which greener choices those travelers made on this trip.

  2. 06Multiple choice

    How do you feel about the carbon figures airlines show?

    Trust in airline carbon figures, from trusting them to never having looked. A large share of unsure answers means your own figures need a plain explanation.

  3. 08Stars

    How clearly did we show the greener options?

    A star rating for how clearly you showed greener options. Results shows the average and the share who rated 4 or higher; ask it on the booking site after a search.

Trains, offsets and money

What would move travelers to a train, how long they would ride and what they would pay show the real trade-offs.

  1. 03Multiple choice

    What would make you take a train instead of a short flight?

    What would move the traveler from a short flight to a train, from a lower price to more departures, with options for those who won't switch or already do. The donut shows which lever matters most.

  2. 12Ruler

    How many hours by train would you accept instead of flying?

    Hours by train the traveler would accept instead of flying, from 0 to 12. Results shows the median and the middle half, which you can compare with real journey times on your routes.

  3. 02Yes / No

    Did you pay to offset this trip?

    A yes or no on offsetting this trip. The share who said yes, compared with the period before, shows whether a new offset option at checkout gets used.

  4. 07Slider

    How much of your fare would you add to cut the trip's emissions?

    How much of the fare the traveler would add to cut emissions, from 0 to 30. State the unit, such as percent, in the label; Results shows the median and the middle half.

Choices on this trip

What travelers did, what they would skip at the hotel and where they think travel should clean up first.

  1. 04Multiple choice

    Which greener choices did you make on this trip?

    Every greener choice on this trip, from taking the train to eating where locals eat. The bars show which habits are already common and which need a nudge from you.

  2. 09Yes / No

    Would you skip daily room cleaning to save water?

    A yes or no on skipping daily room cleaning to save water. The share who said yes tells a hotel whether an opt-out card or a change of default makes sense.

  3. 10Ranking

    Rank what a hotel should do first for the planet

    Travelers rank what a hotel should do first, from cutting single use plastic to buying local food. Results shows the average place per item, which shows what guests expect a hotel to tackle first.

  4. 11Points allocation

    Split 100 points across where travel should clean up first

    Travelers split 100 points across flights, hotels, cruises, ground transport and food and waste. Results shows the average points per item, where they expect the industry to act.

Barriers and follow-up

Two open questions on barriers and sacrifices, then consent for a yearly note.

  1. 05Text

    What stops you traveling in a greener way?

    An open question on what stops greener travel. Each answer gets a theme, so price, time and missing options add up into a clear list of barriers.

  2. 14Text

    What would you give up on a trip to lower its footprint?

    An open question on what the traveler would give up. Each answer gets a theme, so trade-offs such as fewer trips or longer journeys show what travelers accept.

  3. 13Consent

    May we send you one note a year about our footprint?

    Consent to one note a year about your footprint. Put it last, and send the note only to travelers who agreed.

Tips for asking about greener travel

Small choices that get honest, useful answers.

  1. 01

    Ask about trade-offs

    Concern alone tells you little. Questions about price, hours and choices show what travelers will change when they book.

  2. 02

    Explain your own figures

    When you ask about trust in carbon figures, explain the figures you show in plain words on the booking page.

  3. 03

    Ask for consent last

    Keep the yearly note question at the end, and email only the travelers who agreed.

  4. 04

    Compare after each change

    Run the same questions after a new train option or offset, so the period comparison in Results shows the effect.

Add these questions to a survey

From the library to the first answers.

  1. 1

    Open the library

    In the Usertick survey editor, choose From library, filter by industry and topic, and add several questions at once.

  2. 2

    Or paste your own list

    Paste questions reads up to 10 questions from any text on Free, 100 on Starter and 200 on Pro and above, keeps your wording and picks an answer type for each.

  3. 3

    Choose where it runs

    Show the survey on your website, send it by email, share its link and QR code, or switch it to a conversation.

  4. 4

    Read the answers

    Results counts every score and choice, and Usertick reads each written answer and files it by topic, on every plan.

Templates and more questions about greener travel

Full surveys that ask about the same things, and neighboring topics in the library.

Customer effortBooking experienceMeasure how easy it is to book a trip and learn what almost made people give up. Show it on the booking confirmation page.
NPSAfter the tripFind out whether travelers would recommend you and which parts of the trip made it. Email it two or three days after they get home.
ProductTravel booking siteFind out how easy your site makes it to find the right option and what nearly sent people elsewhere. Show it on the search results page after a few minutes.
RetentionMiles and statusLearn how easy your frequent flyer program is to use and which benefits keep members loyal. Send it to members once a year.

Frequently asked questions

After the trip, by email or link, and on your booking site while travelers browse greener options. A popup can appear after a scroll or a delay on every plan.

Four to six. Start with how much the footprint matters, add the train question and one trade-off, and end with an open question.

Yes. Add the consent question at the end of the survey, and send your note only to the travelers who agreed.

Recent travelers across your bookings, including those who never chose a greener option. Their answers show the barriers you need to remove.

Yes. The question library comes with every plan, the free plan included, and the free plan covers 150 responses a month across your surveys.

Yes. Once a question is in your survey, reword it, change its options or its answer type, and add logic to skip it for some answers.

Yes. The library is translated into Usertick's built-in languages, and in any other language it shows in English for you to translate.

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