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Usertick vs Google Forms

Google Forms is Google's form and survey builder, part of Google Workspace, with answers that go to Google Sheets. Usertick runs website, email and link surveys with triggers, targeting and AI that reads every written answer.

How it is priced
UsertickOne price per organization, not per seat, with a monthly response limit shared by every survey and channel.
Google FormsForms is in every Google Workspace plan, priced per user a month. Business Starter, Standard and Plus can be bought for up to 300 users, and Enterprise has no user limit.3
Free plan
Usertick150 responses a month, 3 surveys, 2 members, every channel and AI reading of written answers.
Google FormsWorkspace Essentials Starter is $0 a month with no trial period, and includes Google Forms for teams of up to 100 that sign up with a work email address.4
Paid plans
UsertickStarter $24, Pro $94 and Business $359 a month, or the price of 10 months for a year. Enterprise is priced with sales.
Google FormsUSD for the United States: Business Starter $7, Business Standard $14 and Business Plus $22 per user a month with a one-year commitment. Enterprise is priced with sales.3
At the response limit
UsertickCollection stops until the next month, unless the organization has extra responses: bought once at $0.10 each, from $5, and they never expire.
Google FormsFrom September 2026, each form takes up to 500,000 responses and 1 GB of data. To keep collecting after that, the owner downloads and deletes earlier responses.5
Website surveys
UsertickPopup, side button or a survey inside the page. Page triggers and targeting by page, device and country on every plan, behavior triggers on 1 survey on Free and every survey from Starter, user traits from Starter and smart triggers from Pro.
Google FormsEmbed HTML puts a form on a website or blog. Popups, side buttons and display triggers aren't listed on Google's pages.6
Email surveys
UsertickUsertick sends the survey to your contacts with the first question inside the email, from 50 emails a month on Free to 10,000 on Business.
Google FormsSharing with named people sends an email that includes the form, except forms with a file upload or rating question, an image or a secured quiz.6
Link and QR code
UsertickA link survey has its own page and a QR code to download as PNG or SVG.
Google FormsA responder link, a shortened link and links with some answers pre-filled. A QR code isn't listed on Google's pages.6
Native mobile apps
UsertickNo native mobile app SDK. Website and link surveys work in mobile browsers, and a phone app can open the survey's link.
Google FormsForms are created and filled in a mobile or web browser, with no special software. A native app or in-app SDK isn't listed on Google's pages.7
AI on written answers
UsertickEvery plan, Free included: each written answer gets a category, a theme, a type, a sentiment and an urgency, in any language.
Google FormsOn an eligible Workspace or Google AI plan, Gemini summarizes answers to text questions at 3 to 200 responses and groups them into themes in Google Sheets.8
Integrations
UsertickSlack, Microsoft Teams, Google Sheets, Jira, Linear, HubSpot, Zendesk, webhooks, Zapier and more on every plan, with 1 workflow per survey on Free. The MCP server from Starter, the REST API from Pro.
Google FormsResponses can be saved to Google Sheets, and add-ons, Apps Script, AppSheet and Data Studio extend a form.9

Checked on October 26, 2026 on Google Forms’s own pages. The numbers after each line point to the sources at the foot of the page.

About Google Forms

Google describes Forms as a way to easily create forms and surveys to gather data and gain insights from anywhere.1

  • Google Forms is part of Google Workspace, and paid Workspace plans include it next to Gmail, Docs, Sheets and Meet.2
  • Google lists Forms features for users with personal Google accounts as well as Workspace customers.10
  • Starting in September 2026, each form has new limits of 1 GB of total storage and 500,000 responses.5

When Google Forms may fit better

Google Forms fits better for quizzes, sign-ups and internal forms in an organization that already runs on Google Workspace and keeps its answers in Google Sheets.

Where Google Forms is strong

  • Free for teams to start

    Workspace Essentials Starter includes Google Forms at $0 a month, with no trial period and no credit card required.4

  • Answers in Google Sheets

    Responses can be saved to a new sheet and analyzed further with charts, add-ons, Apps Script, AppSheet and Data Studio.9

  • Logic and quizzes

    Forms can show questions based on earlier answers, and can run quizzes that test knowledge.1

  • Access controls

    Before publishing, owners can restrict a form to a domain, a trusted audience or a group of users, and can set access to expire on a date.6

Where Usertick works differently

  1. 01

    Website surveys with triggers

    Usertick shows a survey as a popup, a side button or inside the page, opened on page load, scroll, exit intent or idle, and targeted by page, device and country on every plan.

  2. 02

    AI on every written answer

    Each written answer gets a category, a theme, a type, a sentiment and an urgency, in any language, on every plan, Free included.

  3. 03

    Answers inside the email

    Usertick sends email surveys to a contact list, now or scheduled up to 30 days ahead, and NPS, Stars, CES, Emoji, Yes / No, Multiple choice and Dropdown questions can be answered inside the email.

  4. 04

    Results and an Inbox

    Results show a chart per question with NPS, CSAT and CES, filters, saved views and dashboards, and the Inbox gives answers owners and statuses.

Moving from Google Forms to Usertick

Your questions come across as text. Usertick builds the survey from them, and you set the rest in the editor.

  1. 1

    Copy your questions from Google Forms

    Open the survey in Google Forms and copy its questions and answer options as plain text.

  2. 2

    Paste them into Usertick

    Under Create survey, Paste questions turns up to 10,000 characters of text into a survey, with the wording kept and the right type for each question.

  3. 3

    Set what text doesn't carry

    Add the logic, the timing and the theme in the editor, then preview the survey.

  4. 4

    Publish, then close the old survey

    Put the survey on your website, in an email, on a link or on a QR code. Close the one in Google Forms once Usertick's is live, so that nobody answers twice.

Usertick doesn't import earlier responses. They stay in Google Forms, so keep them there or export them where Google Forms allows it.

How Paste questions works

Frequently asked questions

Google Workspace Essentials Starter includes Google Forms at $0 a month, and Google lists Forms features for personal Google accounts too. Usertick Free has 150 responses a month, 3 surveys, every channel and AI reading of written answers.

Google's pages describe embedding a form in a website or blog with Embed HTML, and popups or triggers aren't listed. Usertick shows a survey as a popup, a side button or inside the page, with triggers on every plan.

Yes, on an eligible Workspace or Google AI plan, Gemini summarizes text answers once a form has 3 to 200 responses. Usertick reads every written answer, in any language, on every plan.

Copy a form's questions and use Paste questions in Usertick, which reads up to 10 questions from any text on Free, 100 on Starter and 200 on Pro and above.

Listen better, act faster, and build what truly matters.

Start free, see what your customers mean, and get each answer to the person who can act on it.

  • 150 responses a month on Free
  • Every channel and AI analysis
  • No card needed